Begin with Customer Service in MInd

customer service


Customer service must be a primary consideration for your business. I am sure you have heard the expression “love makes the world go round.” Well, customer service is the way you show love and appreciation for your customers. You must make customer service a priority in order for your business to be a success.

Start your business with customer service in mind. In his best-selling book about habits of effective people, Steven Covey advises people to begin with the end in mind. When it comes to your business, you should begin with customer service in mind. Customers are the people who purchase your products and services. It doesn’t matter if you are a doctor, lawyer, teacher, hair stylist, blogger or lifestyle coach. No matter what you sell, customers are the people who want what you have to offer and are willing to pay to get it. Customers are what keep your business in business. That means they are important and should always be on your mind just like the product or services you sell.


Read More: Customer Service Matters – Make Yours Good 


When you think about your customers and are planning your customer service experience, think about your typical customer. What does she look like? Where does she work? What is important to her? Why does she come to you rather than any of a dozen of your competitors? You must have a clear understanding of why your customers choose you. Think of it like an elevator speech. In 30 seconds you should be able to tell anyone within earshot what you do and why you do it. Here is mine:


I believe that every working mom can succeed and be happy with the right encouragement, inspiration and motivation. That is why I created the blog Janeane’s World and why I work every day to create resources designed to encourage, inspire and motivate women to be their best at home and work.


When you hear or read that statement, you automatically know what I believe in and why I do what I do. Customers know that I believe they can succeed and be happy. Customers know that I spend my days creating things that will help them to be happier and more successful. That statement shows the value I have for customers and it shows why customers come to me.

Read More: Will Your Elevator Pitch Take You to the Top


 I am offering customers. In my work as a writer and as a consultant for business owners, I must provide quality resources and do it in a timely manner. The ebooks, webinars and e-courses I provide must be:

  • relevant for my customers
  • of good quality
  • in a format that my customers can access with ease and comfort
  • things that meet or exceed expectations


All of these things are part of the customer service experience. In doing my work, it is not enough for me to be creative and prolific. I will not succeed in business if I do not think of my customers in each thing I create. I must consider why customers want my offerings, how they will use them and how to best deliver them. This is customer service. Customer service starts with getting customers “in the door.” There is more to customer service than making customers happy after they are upset about something. Real customer service, good customer service encompasses all areas of customer interactions with you, your company and your products and services. In all you do with your business, keep customer service in mind.

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Stop Being Scared and Start Doing the Bold Thing

stop dreaming start doing


Decide today that you will stop being afraid and start doing that bold, audacious, courageous thing you dream about. Living in fear does nothing but help you to be more afraid. Instead, step up and do the bold thing of your dreams.


We all have big bold dreams we need to pursue.


Recently I purchased a notebook cover with the words, “Stop Dreaming Start Doing” boldly emblazoned across the cover. I did not need the new notebook cover, but the message drew my eyes and my dollars. I am a person who dreams big and wonderful dreams. I have done this all my life. The first dream I remember was the dream I had when I was five. At that time I dreamed that by the time I was thirty I would be married, have a child and be an attorney. I achieved that dream and then thought, wow, I accomplished that, I should have dreamed bigger. So, I continued to dream big, bold and audacious dreams.


Read More: Take Action Now – What Are You Afraid Will Happen 


Recently, I dreamed of a conference I call the #MakeItWorkRetreat. Several months ago, I did the conference on a small-scale although I dreamed about doing it on a big scale. I am talking about a big, bold, scary scale. I was afraid to go big with the conference. I made up dozens of excuses for why I should keep it small and low-key. It was a nice event, but it could have been a grand, wondrous, bold and audacious thing. But, I talked myself out of going big and bold. Instead, I kept dreaming about #MakeItWorkRetreat. I dreamed about locations, session topics, potential speakers, the great things I would do for attendees. Dreaming about it is not enough though. I need to start doing the work to make the dream a reality. So, I am doing that. I am stepping out on faith, putting on my fake it until I make it with work dress and doing the bold thing. The conference will take place in May 2017.



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