Entrepreneurs can learn something new every day if they try and this article has 5 powerful job search lessons for entrepreneurs. When it comes to finding work, customers, and jobs, entrepreneurs must ABL – always be learning if they want to succeed. Fortunately, some, lessons don’t have to be experienced to be learned, they can be read.
Over the course of the past year as an entrepreneur, I have learned 5 lessons that are good for all entrepreneurs to know.
1. Look for big, bold and audacious opportunities.
2. Don’t compete based on price if you don’t have to.
3. Behave as if you have something of value to offer the world.
4. Don’t be afraid to turn away an opportunity.
5. Every dollar is not a good dollar.
Look for big, bold, and audacious opportunities.
Small entrepreneurs often stay small entrepreneurs when they could be much more because they are afraid to go for big, bold and audacious opportunities. The entrepreneurs who are afraid will say they cannot go for bigger opportunities because they say they are not ready, they don’t have the reputation or they cannot afford to do the job. Often these are just excuses. If you are an entrepreneur looking for work, stand up straight, tall and go for something big, bold and audacious.
Don’t compete based on price if you don’t have to.
Often small entrepreneurs compete on price. They figure that if they make the price low enough they will beat the competition and get the jobs. This is true in many cases. But, what this business philosophy ignores is the fact that competing on price alone costs money. If you are charging $1 for a product or service that is commonly sold for $2 you are losing $1 each time you make a sale. In addition, you potentially can be priced out of the marketplace by a larger competitor who has enough money to sell at a loss until you go out of business. It is important to keep in mind that whether you charge $1 or $ your expenses are teh same. Your monetary needs are the same. Instead of competing on price, compete on other things such as quality and your unique offering.
Behave as if you have something of value to offer the world.
No matter what size your business, when you talk about it, do not say things like, “my business is only.” This phrase diminishes your business not only in the eyes of those you are speaking to but also in your own eyes. Talk about your business as if it is something wonderful and that you have something of value to offer the world. Your words have power, so talk about your business in glowing positive terms. Your words will cause you to treat your business as if it is valuable and has a great place in the world. Eventually, those words will become real.
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