During the opening night of the DNC Convention, Michelle Obama gave 10 lines that were great for entrepreneurs. No matter what your political party, if you are an entrepreneur, there were some strong and powerful lessons for you and your business.
If you are an entrepreneur, no matter what your political party, Michelle Obama’s speech at the DNC last night had some great lines that you can use to make your business better. Here are my 10 favorite lines:
Now that you see what the best lines for entrepreneurs are, let’s discuss them in detail. Check out each line, read how each of these lines can be used to make your business stronger, better and more profitable.
“Grow from bubbly little girls to poised young women” aka great businesses grow and develop over the course of time.
When most entrepreneurs start their businesses they are filled with happiness, enthusiasm and the joy and excitement of creation Over the course of time, they change. The best entrepreneurs find a way to raise their businesses from fledging enterprises full of more hope than anything else, to strong, thriving enterprises. These enterprises benefit the world by providing jobs, contributing to the economy. Lesson recap – strong and thriving businesses don’t just happen instantly, they grow over the course of time.
“When they go low, we go high” aka Share your features, advantages, and benefits
Years ago, in a college marketing class, we were taught to never bad mouth our competitors. The professor told us that doing so would turn off potential customers. Instead, we were taught to tell customers about our FAB – features, advantages and benefits. If all you have to offer customers is knowledge that your competitors suck, you have nothing. You must find a way to show customers all the good and powerful reasons they should choose to give your business. Lesson recap – to get customers don’t insult the competition instead sing your own praises!
“Our words and actions matter” aka Say Keep Your Word and Be Reliable
Almost everyone has heard the expression, “A man’s word is his bond.” Many of us, grew up hearing it over and over again from our parents. The lesson they were trying to teach us was that we needed to be dependable, reliable and trustworthy. When it comes to your business.your customers need to be able to trust you. In all your business dealings, find ways to be a person of integrity, strength and trust. Do not lie to customers, it is better to under promise and over deliver than the reverse. Lesson recap – in business don’t give your word unless you are able to keep it.
“Who will have the power to shape our children” aka Get a Good Management Team
No matter what your business, it will work best with a good team. It is not just a cute cliché, team work really does make the dream work. Whether you are a solo operation or a fortune 500 enterprise, when it comes to your business, you must surround yourself with people who are smart, committed and determined to help your business succeed. Do not be afraid of team members who are smarter, work harder or have different methods. Team members, who are committed to the success of your business are an invaluable treasure. Lesson recap – don’t work alone, find a team that will help your business thrive and grow.
“You need to be steady and measured and well-informed” aka Never Stop Learning
Professionals like lawyers, doctors and teachers are required to take something called continuing education. They are required to continuing learning because things change, new methods are invented and technology advances. Continuing education means that these professionals keep their knowledge, fresh, strong and best for their customers. As an entrepreneur, you must continue to learn, to research and keep abreast of changes in your industry. Lesson recap – never stop learning.
Continued on page 2. Click 2 below to continue.
Page: 1 2
It is terrific to learn that life will get better even though it may take…