When Was the Last Time You Checked Your Twitter Analytics
If you use Twitter for business purposes, you should review your Twitter analytics on a regular and frequent basis and use the information it provides. Most people who own blogs or websites for their businesses understand the importance of reviewing Google Analytics to determine how things are going.
Understanding social media analytics information including Twitter analytics reports are an important part of running your business.
Often people who use Twitter look for quick schemes that will get them more followers and make them more popular on the Twitter network. These schemes, plans and services, like many get rich schemes are short-sighted in nature. Instead of looking for a get more Twitter followers quick scheme, sit back and look at the Twitter analytics in order to find out what is going on with your Twitter account and how to make the most of Twitter.
In order to get to your Twitter analytics, do the following:
There is an amazing amount of information provided by the Twitter analytics. To understand the information, start at the top of the report page. The first thing you will see is a look at your Twitter account for the past 28 days. This information is quite useful because in addition to the raw numbers, information is provided about the increase or decrease in each of the reported areas for the past 28 days. In this section you will see the number of Tweets you have made, Tweet impressions, number of times people have visited your profile and the number of mentions you have received.
This snapshot is an excellent way of looking at how well you are or are not doing with the Twitter service. You must send out Tweets in order to get your message out to the world, your followers and customers. The more impressions you make the more opportunities you have for interaction. Mentions are great because they show who is directly talking about you. It is a good thing to have customers, prospects and the public at large talking about you and the wonderful things you have to offer the world.
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When Was the Last Time You Checked Your Twitter Analytics — 25 Comments
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This is really informative. Twitter is the platform I know the least about.
I am taking a Twitter course..so much to learn about Twitter.
I really like checking out my Twitter Analytics. I get some of my best results on Twitter.
I was just doing that this morning, preparing to teach a course! So important! Thank you for the great tips!
I definitely peek on these but I am not as interactive on that platform as I am on other networks
I haven’t looked at my Twitter Analytics EVER! I didn’t even know they had it. Thanks for the info! Going to check on mine right now!
I checked mine once and that was it .. bad I know. You shed some light on very important factors that I need to check out and start doing to make my experience better
This is excellent advice! I had no idea Twitter even had analytics. Game changer for sure! Thank you for all the guidance.
I am so glad you share these tips. I handle social media for a company and these analytics are so important if you blog.
I need to put my analytics to work for me, and tweet more specifically. That useful information is going to waste because I am not leveraging it! Thanks for this!
Ok so I didn’t even know there were such a thing as Twitter analytics. YIKES! Thanks so much for the tips. I have some work ahead of me.
I don’t think I really knew this and Twitter is really the ticket for me for a lot of things. Thank you!
I forgot all about this! Thank you for the information. I’m checking it out right now!
I remember seeing something about twitter analyitcs but totally forgot to check and see how my blog page is doing. Great tips! I’m going to check mine 🙂
How interesting. I had no clue that twitter offered this. What a great way to see which tweet made an impact.
I check mine occasionally but honestly, I pay more attention to what people are interacting with. While I love seeing the numbers, I can obsess about them slightly if I don’t reign myself in.
I did not know Twitter offered analytics. I really have to check to see how my page & tweets are performing.
I look at GA, but I don’t look at Twitter analytics like I should. Thanks for the reminder!
Yes, the analytics matter. When you want to see what messages are reaching your audience, which phrasing works best and what your audience wants to hear from you, the analytics matter. It provides useful information. Analytics are a way of measuring the success of campaigns, plans and strategies. When you are running a business analytics matter.
I’ll have to take a look. I rarely check my progress, but it’s hard to know if you’re meeting goals, if you’re not checking your progress.
It is so important to check analytics, especially if you are trying to grow a blog as way more than a hobby. Good tips here.
This is really helpful. I’ll have to take a look at mine. My daughter should probably be looking at mine too since she tweets through my account sometimes.
I try to visit my analytics at least once a month. I figure I need to know what is resonating so I can share more of the same.
I haven’t checked mine for quite awhile and probably should hop over and see how it’s doing. I’ve really made an effort to be more interactive on Twitter in the last month or two.
Never actually. I don’t pay attention to that sort of thing and honestly, does it even really matter?